Privacy Policy

This Privacy Policy describes our policies and procedures for collecting, using, and disclosing your information when you use our website. At optifyconversions.com, we respect and protect your privacy.

When you use our website, we may ask for some information to serve you better. Of course, we’ll always handle it responsibly according to our privacy policy, which we may update occasionally to improve service delivery. We will publish any changes here to ensure transparency.

We encourage you to read this page or refer back to it to stay updated and learn more about your data and how we use it. Using our website signifies your agreement to this Privacy Policy.

Last Updated: 02 July 2024

2. What Information Do We Collect and Why?

We collect three main types of information on our website, namely:

2.1. Contact Information

When you use our contact forms or leave a comment on blog posts, we may ask for personal data such as your name, email address, and website. This information is used solely for communication purposes or managing discussions. It helps us identify you and respond to your inquiries, requests, or comments.

As a digital marketing company, we may also use your contact information to provide you with relevant marketing materials or offers, but only with your consent.

2.3. Comment Data

When visitors leave comments on the site, we collect the data shown in the comments form, along with the visitor’s IP address and browser user agent string for spam detection. If the commenter is registered with Gravatar using the email address provided, their profile photo will be published publicly next to their comment. For more information about the Gravatar service privacy policy, please visit this page: https://automattic.com/privacy/.

2.3. Usage Data

We may also collect certain types of usage data when you access our website or interact with its features. That includes but is not limited to your IP address, browser type, operating system, referring website, pages you visit, and the time and duration of your visit. This data helps us understand how users navigate our site so that we can improve their experience.

Please note: We are committed to protecting your privacy. We never sell or rent your personal information to any third parties. We will also never share your personal information without your explicit consent.

3. Cookies

At optifyconversions.com, we use cookies to understand how visitors interact with our website.

Cookies are small data files stored on your device by your web browser. They store information (for a limited time) about your preferences, past visits, and actions, making it easier to navigate the website and improving your browsing experience. For instance, our website may deploy cookies for various purposes, including:

  • Analyzing website traffic and usage patterns
  • Improving the functionality of our website
  • Remembering your preferences (e.g., If you leave a comment on our site, you may opt-in to saving your name, email address, and website in cookies. These are for your convenience, so you do not have to fill in your details again when you leave another comment.)

It’s important to note that you have control over cookies. You can adjust your web browser settings to accept or reject all cookies or notify you when a cookie gets placed on your device. You can also typically delete existing cookies from your browser settings. However, please be aware that disabling cookies may limit some functionalities of our website.

4. Embedded Content From Other Websites

Articles and pages on this site may include embedded content (e.g., calendars, videos, images, etc.). Embedded content from external sources behaves in the same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account while logged in to that website.

5. Links to Other Websites

optifyconversions.com may contain links to other websites that we do not operate. Clicking on such links directs you to that third party’s site. For every website you visit, we strongly advise you to review their privacy policy.

We do not control or assume responsibility for content, privacy policies, or practices on third-party sites or services.

6. How Long We Retain Your Data

We understand that you may have concerns about how long we retain your information. Here’s a breakdown of our data retention practices:

6.1. Personal Data

We will retain your personal data (such as name, email address, and website) for as long as necessary to fulfill the purposes we collect it as stated in this Privacy Policy or until you request its deletion. For example, if you contact us through our forms, we may retain your information to respond to your inquiry and potentially follow up with relevant marketing materials (if you consent). However, if you request the deletion of your information, we will remove it from our systems.

6.2. Comments Metadata

If you leave comments on our blog posts, the metadata associated with those comments, such as your name, timestamp, and IP address, may be retained indefinitely. This retention helps us to recognize and approve follow-up comments and prevent spam.

6.3. Cookie Data

The specific duration for which cookies remain on your device depends on the type of cookie.

  • Session Cookies: These temporary cookies automatically get deleted when you close your web browser.
  • Persistent Cookies: These cookies remain on your device for a predetermined period (usually set by the cookie) unless you manually delete them from your browser settings.

We regularly review our data retention practices to ensure we only keep information for as long as necessary. Should you have any further questions about data retention, please don’t hesitate to contact us.

7. Contact Us

If you have any questions about this Privacy Policy, You can contact us by email at contact@optifyconversions.com

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